Saratoga Convention & Tourism Bureau (SCTB) is the destination marketing organization for Saratoga County, N.Y., helping to drive a more thriving local economy by promoting and marketing Saratoga Springs and the Saratoga region as a world-class destination for meeting, conventions, groups, and tourists.
The SCTB first approached Simpson Square in 2011 to help rein in the cost of managing their website by making it more manageable for staff. As a result, we worked with SCTB to develop a custom content management system (CMS) that provided staff with complete control of all the site’s features, including its membership directory. Since then, Simpson Square has provided continued website development support and has helped SCTB create additonal sites to support their mission. Beginning 2014, SCTB contracted with Simpson Square to provide ongoing SEO management.
- Client Saratoga Convention & Tourism Bureau
- Date May 1, 2011
- Tags SEO, Web Development