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KeyBank

Public Relations, Branded Content, Photography

Project Description

KeyBank is one of the nation’s largest bank-based financial institutions. Since 2003, Simpson Square president Michael Conlin has served as a contract marketing communications specialist for Key, supporting the bank’s Northeast Region Community Relations, Marketing, and Public Relations departments with internal and external initiatives. In addition to providing traditional public relations support (speechwriting for executives, press releases, media advisories, event support, etc.), developing presentations, and writing annual reports, Michael directly manages KeyBank’s national consumer byline article program, developing an editorial calendar and writing articles for distribution throughout Key’s 22-market national footprint.

Project Details

  • Client KeyBank
  • Date February 8, 2014
  • Tags Brand, Marketing, Public Relations
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